Why I'm Not Doing Black Friday Coaching Deals (And What I'm Doing Instead)
Every November, the coaching industry turns into a circus of countdown timers and manufactured urgency. This year, I'm opting out. Not because Black Friday is wrong—but because identity work isn't an impulse purchase. And more importantly? I respect you too much to play games with you. Here's what I'm doing instead.
Why Strategy Isn’t Enough: Build Your Big Deal Identity Stack
You’ve tried the strategies. Built the funnel. Watched the webinars. But if your results still feel underwhelming, it’s not because you missed a step—it’s because the formula wasn’t built for you. Most strategies ignore the emotional and energetic work required to actually implement at the level your next chapter demands. This isn’t about more information. It’s about integration. And it starts with your Big Deal Identity Stack.